Features

Features

Protect & grow the Grant

Compliance, optimization, and campaign creation — in one agentic platform.

Read-only by defaultGoogle OAuth — no passwordSetup in minutes
Compliance engine

Stay inside every program rule

Every Ad Grants policy, checked continuously — so nothing slips through between manual reviews.

Continuous monitoring

Automated scans score account health and track every program rule.

CTR & Quality Score

Stay above the 5% CTR floor; catch low-Quality-Score keywords early.

Conversion tracking

Verify tracking is present and valid — a top suspension cause.

Structure checks

≥2 ad groups/campaign, ≥2 ads/group, ≥2 sitelinks, geo targeting.

Keyword policy

Flags single-word and overly generic keywords automatically.

Max CPC guardrail

Enforces the $2.00 cap unless you’re using smart bidding.

Optimization

Find money you’re leaving on the table

Tercel surfaces wasted spend and weak performers with projected impact, so every grant dollar works harder.

  • Wasted-spend keywords
  • Low-CTR ad groups
  • Budget-limited campaigns
Reclaimable this month
$312
6 found
68% of last month’s wasted spend, recoverable
“volunteer”$96 spent · 0 conversions · 62 days
+$96Apply
Ad group: General InfoCTR 2.1% · below the 5% floor
+$74Apply
Campaign: AwarenessBudget-limited · 41% impression share lost
+$62Apply
Nothing is applied until you approve it.
Agentic campaigns

From website to live campaign

Tercel reads your org and drafts compliant Search campaigns, created paused for your review.

  • Scans site & uploaded docs
  • Categorized campaign concepts
  • Compliant by design
readwell.org · 34 pages & 2 documents read
3 campaigns drafted · Ad Grants rules applied
Youth Literacy ProgramsPaused
after school tutoringreading help for kids+6
$18/day · 4 ad groups
Volunteer RecruitmentPaused
volunteer opportunities near metutor volunteer+4
$12/day · 3 ad groups
Donate & SupportPaused
donate to literacy charity+5
$9/day · 2 ad groups
Created paused, so nothing runs before you say so.

Protect your Ad Grant —
starting free

Connect in minutes. Get your first compliance audit today.

Tercel Ads

Never lose the Grant.

Agentic Google Ad Grants compliance — audits, alerts, and fixes on autopilot, so nonprofits keep the funding that carries their mission.

Google OAuth · read-only by default
Alerts the moment the Grant is at risk
© Tercel Ads. All rights reserved.Not affiliated with Google. Google Ad Grants is a trademark of Google LLC.